Resources can continue to be relevant even after they are lost. Former customers recommend or dissuade others to buy a product, and former staff may recommend or dissuade friends about joining an employer. A clear case concerns…
Strategy Dynamics Briefing 46: The dynamics of technological progress
Briefing 45 introduced the four main categories of external factors (political, economic, social and technological) that can constrain or enable business development by affecting access to necessary resources. The first three items especially impact on customers and staff, but technological progress has more direct effects on the functionality and cost of products.
Strategy Dynamics Briefing 45: Political, Economic, Social and Technological Factors
So far in the Briefings we have shown you can drive your own destiny, but you cannot escape external forces altogether…
Strategy Dynamics Briefing 44: Staff development before joining the organization
Recent briefings have focused a lot on customer-development, but the development of other resources also has important implications for strategy and performance…
Strategy Dynamics Briefing 43: Customer segments and the choice pipeline
One characteristic on which customers often differ is their willingness to adopt new products and services…