A partner in a top strategy consulting firm once told me … “We don’t bother with intangibles in our client work – they are undetectable, unmeasurable, and unmanageable“ […]
Strategy
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Get real about the price-elasticity of demand
Most readers probably recognise this “economics-101” standard price-elasticity curve. Unfortunately, it only gets anywhere near realistic in the very special case of anonymous commodity markets, so is not […]
Strategy
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HOW to wrangle wicked business problems
I have been puzzled by the documented cases of supposedly “wicked” problems that do not seem to me to be particularly wicked at all, and I suspect do […]
Strategy
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Planning and managing Net Zero programs
Small and medium enterprises (SMEs) account for a large fraction of greenhouse-gas emissions (GHGs) from the business sector. But although most SMEs undoubtedly want to “do the right thing” […]
Strategy
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Abductive strategy building – beats hypothesis-testing
My last post noted that hypothesis-testing is recommended as a scientific and efficient method for developing strategy – or maybe figuring out what’s going wrong. But that post […]