I have posted a couple of times recently about competition – one was about how to win by taking ‘loose bricks’ out of a competitor’s business, and another […]
Don’t frighten the horses! Let your digital-twin model “tell the story”
My students, whether young or ‘mature’, have usually had to write up for me what their digital-twin models do and outline their resulting recommendations. And I always tell […]
The value of digital twin models in non-business cases
Digital twin models can play a pivotal role in non-business settings, from public services to charitable organizations, and a myriad of non-profit agencies. Just follow the same principles and method for building digital-twin business models.
“There are a million reasons for falling profits” – No, just one!
I recall a seminar at London Business School a few years back where I dissected a crisis of sales and profit decline at Marks & Spencer (M&S), the […]
Common structures and business models apply to MANY cases, making digital twins faster to build and more reliable
Some small causal structures arise and work reliably in many cases to capture how things change. And businesses in many sectors share completely standard structures. Using standard structures saves […]