I’m not a big fan of checklists, but Have you tested your strategy lately? offers useful tests for checking the quality of a strategy. The list also makes some assumptions, […]
So far, we have simply assumed that resources can be switched on and off, but in many cases, resources may develop through a series of states. Sometimes this happens entirely within an organization, such as products being moved through stages in the R&D process. For some items, though, development may extend outside the organization, such as the growing awareness and interest of potential customers, and the continued influence of former customers.
How does this influence strategic thinking?