Some UK Aid aims to boost Trade to help cut poverty. Videos + models at http://sdl.re/AidForTradeVideos show how planning and managing Aid for Trade could be enhanced using strategy dynamics…

KPMG are amongst a large group of accounting firms and regulators involved in the International Integrated Reporting Council www.theiirc.org. The Council is working on guidelines for how companies…

Competition for staff is widespread, not only in corporate settings but in non-profit and public sectors too. Rivalry for highly skilled and experienced people can be so ferocious…

Intermediaries give rise to powerful type-3 rivalry, both in B2C and B2B cases. Often, a key objective for suppliers is to capture more share of the intermediaries’ attention,…

Customers usually differ from each other on many factors – purchase rates, price sensitivity, switching costs, rationality, time to respond etc. – and these differences affect the dynamics…

Recent briefings have made some simplifying assumptions – that customers switch between rivals for any gain, no matter how small, that they do so instantly, and that they…

In industries where customers buy substantial projects, each contract is effectively a case of type-1 rivalry – either we win it, or a competitor does. Examples include construction…

Many industries feature repeated replacement of one generation of product or service with another. In the cellphone industry, for example, the early analogue handsets and networks achieved some…

Markets are often in a process of emergence, when new potential customers develop, driven by product and/or price improvements offered by suppliers, as well as by political, economic,…

In many markets it is hard to make customers loyal, so few can be described as being ‘our‘ customers. Many coffee store users certainly do not use a…