Kim Warren on Strategy

Strategy insights and living business models

Crafting strategy?

I was reminded by a recent conference of the one-time popularity of the idea that strategy is ‘crafted’ by leaders, rather than planned [we can thank Henry Mintzberg for that one]. But there’s a puzzle in all this. Henry and friends got this idea by watching and talking with management about how strategy actually develops. My problem is this – just because that is how strategy is done in practice, why on earth do they think that’s how it should best be done?

Strategy Dynamics Essentials

Strategy Dynamics Essentials book cover

Strategic Management Dynamics

Strategic Management Dynamics - cover image