My students, whether young or ‘mature’, have usually had to write up for me what their digital-twin models do and outline their resulting recommendations. And I always tell […]
business models / digital twins
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Modelling and managing complex supply-chains
Another specific query came up in my recent survey – how to model and manage the often complex dynamics of supply chains. This has been a gap in my […]
digital twin business models / Strategy
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How to specify the problem; build a shared model; validate ?
Some common issues came up in replies to my recent survey. Some of these are specifically for those who build models: How to specify the problem in the […]
digital twin business models / Strategy
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The value of digital twin models in non-business cases
Digital twin models can play a pivotal role in non-business settings, from public services to charitable organizations, and a myriad of non-profit agencies. Just follow the same principles and method for building digital-twin business models.
digital twin business models / Strategy
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“There are a million reasons for falling profits” – No, just one!
I recall a seminar at London Business School a few years back where I dissected a crisis of sales and profit decline at Marks & Spencer (M&S), the […]