Reinventing your business model? Forget it [most of you!]

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Whilst I greatly admire Prof Clay Christensen’s work, and this one in Harvard Business review with colleagues Mark Johnson and Henning Kagermann is good guidance in some cases, it is plain dangerous for most organizations right now.

The basic idea is fine – many innovations like iPod/iTunes will only work if they redefine how money is made, by whom, for what. Large corporations may need to develop new models in order to exploit radical innovations.  But that’s not the ...

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