Strategy Dynamics Briefing 23: Generic Architectures

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The Balanced Scorecard has transformed the way in which organizations track and steer their performance, and is now a popular tool among large companies.What challenges arise when assembling a Balanced Scorecard for a business?

(See Kaplan, R. and Norton, D. 1996. The Balanced Scorecard, Harvard Business School Press, Boston, MA. See also www.balancedscorecard.org.)

It offers important advances over traditional reporting approaches, both in recognizing the interconnectedness within the business and the importance of measuring and managing soft issues. Increased training of ...

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