Kim Warren on Strategy

Strategy insights and living business models

· Strategy

Precision agriculture (PA) roll-out

Precision-agriculture means using fertiliser+pesticides+water exactly where needed, based on soil and crop conditions detected by satellite or ground sensors. An exec student, Brian Evarts at Cisco, just completed a fascinating and very encouraging project on potential roll-out of PA across a farming sector. PA results in big cuts in these costly inputs, increases…

Kim Warren

adoption, farming, fertilizers, pesticides, precision agriculture, simulation, strategy dynamics, water use

· Strategy

Speed up clean-tech adoption

A Chatham House report calls for policy makers to cut radically the time for clean technologies to be implemented. Even when technically and financially attractive, adoption takes decades. This can be changed – a big strategic opportunity for firms in relevant sectors, as well as massively important to society – see my…

Kim Warren

adoption, Chatham House, clean technology, experience-curve, McKinsey Global Institute

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