Size not what matters in R&D spending

Kim Warren on Strategy

Strategy insights and living business models

Interesting to see from Booz Allen’s journal strategy+business that there’s no guarantee of getting innovation success from spending more on R&D – the most successful companies seem to make sure innovation efforts align with corporate strategy and listen to their customers. [see Myth 1 post]

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Strategy insights and living business models

Size not what matters in R&D spending

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