Kim Warren on Strategy

Strategy insights and living business models

Know your enemy !

I am amazed how little companies seem to know about competitors, and how they lack any specific plans for dealing with specific rivals – most just drag on, trying to capture small points of market share here and there from wherever and whoever they can pick it up. Such broad-spectrum ‘competing’ is expensive, takes for ever, and just doesn’t work. When it comes to responding to competitive threats McK Q finds that instead of undertaking extensive, sophisticated analyses, most companies assess just a few responses, and they often choose the most obvious one. Better practices could give them an opportunity to seize competitive advantage.

Strategy Dynamics Essentials

Strategy Dynamics Essentials book cover

Strategic Management Dynamics

Strategic Management Dynamics - cover image