System dynamics transforms Coca-Cola brand planning

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A great article by Ram Krishnamurthy, Group Director, Marketing Strategy & Insights at Coca-Cola + others … see more on Vittorio Raimondi and Dave Exelby who head the work. As Krishnamurthy says . “The benefits go beyond the forecasts … it is about enabling foresight – the ability to create plausible quantified scenarios and to provide sufficient clues on how to realize the chosen strategic path. Driven by the ...

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HR gets dynamics

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See recording of a live workshop, including working models you can use. This session at the People Analytics conference showed how dynamic modeling can help HR strategy and planning. The HR community seems to have got the Analytics and Big Data bug, and plenty of other sessions at the conference showed a range of sophisticated approaches offering big value for the organisations using them. (I keep meeting ...

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HR with data

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Organisation View‘s Andrew Marritt tells me top firms’ want to model workforce planning and talent pipelines, reflecting increasingly data-driven HR management. Syngenta, ABB, Nestlé and others have very large teams across multiple functions and business units, and small changes to hiring, turnover, promotion, transfer and age profiles make a big difference to their ability to grow and support their businesses … and management in other functions expect HR to figure out what to do, not just to meet short-term needs ...

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Strategy in disease response

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Strategy is not just for business. How best to suppress disease outbreaks (One Health)? See Rabies model built after just 3 hours tuition (!) by students at Royal Veterinary College. Such policy issues have big financial implications too, of course – vaccinating or sterilising dogs is not cheap. Previous successes include the World Health Organisations strategy for Continue Reading →

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Deliberate practice

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Strategy+business article says this works, but not for long-term things – yes we can, with games built on sound simulations!

The article uses lots of sporting examples to show that the formal technique of deliberate practice can dramatically improve performance, then goes on to explain where it can’t be done or will not work – basically anywhere with long delays or poor feedback, which of course is exactly the problem with strategic management challenges. Fortunately, if we numberswiki.com

can’t practice and ...

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