More on sustainability and strategy

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Two solid pieces on strategy implications from sustainability. The Business of Sustainability report from BCG reviews the impact the issue is having on companies and how it is affecting their strategic management. Most now see it as far more than just the latest fad and potentially a big factor in their future success – or failure. Sloan Mgmt Review summarises this report, 5 mini-cases on Nike, Rio Tinto, GE, Better Place and Wal-Mart, and articles on implications for competitive ...

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Business case for sustainability

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Michael Olson of Pleiades Technology Futures just pointed me to what looks some solid materials on how to make the business case for investing in sustainability from Bob Willard at Sustainability Advantage. This contrasts strongly with much of the well-meaning but mostly futile aspirations of many sustainability advocates.

Bob’s approach is extremely clear and expressed in terms that would likely grab exec attention – pointing out in particular that many substantial investments in sustainability offer a perfectly good ...

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Sustainability and strategy

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Good to see a serious management journal – MIT’s Sloan Management Review – regularly featuring items on this issue. John Sterman’s ‘Sober optimist’s guide to sustainability‘ and an interview with Rebecca Henderson are both good. Rebecca uses the fact that making every shirt uses hundreds of gallons of water to point out that we are just not aware of wider consequences of what we do – and if we don’t know, we are hardly likely to ...

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