Another really insightful piece – unpublished as yet … Feldstad, Gao and Burkay of BI Norwegian School of Management on how come Google and eBay – mega powerful global players in their sectors – both got killed by local rivals in China [in eBay's case, in spite of acquiring a strong local player]? In both cases, it seems, they got the ‘value network model’ wrong - well worth a visit to www.alibaba.com who saw off eBay. Here’s a summary, which will feature in ...
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Posted by: Kim Warren
Foreign market entry
Posted by: Kim Warren
Another gem from SMS – unpublished as yet – by Fjeldstad, Gao and Burkay of BI Norwegian School of Mgmt. How come Google and eBay, dominant global players in their sectors, both got killed by local rivals in China – AliBaba and Baidu [in eBay's case, in spite of acquiring a strong Chinese firm]?
Seems from extensive analytical research and interviews with top management in both sectors, it was because they misunderstood the ‘value network’ model – thinking it was ...
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