Big Data needs architecture

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SD models offer a rigorous enterprise architecture for firms’ data. Pharmaceuticals firms are  blessed with huge amounts of data on just about everything. But a competitive war-gaming project just completed for one of the big players was surprising. Sure, we could get data on things needed to model the firm and its rivals, but this seemed to come from lots of different sources, in many different forms – mostly big spreadsheets and slide-decks.

The data was inconsistent ...

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The Extra-Rational Manager

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This MIT-Sloan piece hints at help with understanding business dynamics. Much of a business model is typically simple – the causality of the Income Statement, the productivity of equipment or staff, etc. The accumulation of resources is completely deterministic, and many changes in those are simply decisions we take – add equipment, launch products, borrow cash.
All of which leaves the question “If so much is clearly determined, where lies the uncertainty that makes performance so difficult to ...

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