Models help Behavioural Strategy (BS)

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BS says complex data, mental biases and emotions make good strategy choices hard to achieve, but these are not ‘givens’ or independent. An interesting debate at EURAM among academics who have studied these issues for decades rather implied

  • … that our ability to make sense of complex information is fundamentally limited (especially in Strategy with its multiplicity of elements and interconnectedness) … but it can be radically improved by better representation – even simplistic Balanced Scorecards help a lot.
  • … that biases are simply ...
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Behavioral strategy

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Good advice from McKinsey on handling the behavioral issues of strategic decision-making. Important though this is, McK themselves have shown the strategy field offers little rigorous method for working out what to do – an issue that the field in general also worries about constantly. Hardly surprising, then, that in the absence of useful analysis, process is seen as critical. The flip-side is that if good method were available – which it is, of course – biases, power-relations and ...

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